Sugiyama Fruit | Japan Highlights Travel, for sightseeing around Tokaido

Shin-Fuji Station 

[Sugiyama Fruit]

A fruit shop famous for fruit artist Kiyoshi Sugiyama's Nama Jelly

Sugiyama Fruit has frequently featured in the media since scoring a major hit with its Nama Jelly. Although it specializes in high-class fruits to give as gifts, one corner of the store has shelves lined with colorful Nama Jelly. The jelly was created by the owner, Kiyoshi Sugiyama, who calls himself a "fruit artist". It is a water-based jelly made with Mt. Fuji spring water and packed with premium fruits. As a result of his insistence on the highest levels of quality and service (for example, gift-wrapping), the reputation of the shop spread by word of mouth, leading to nationwide acclaim. Despite even apparently being approached about mass producing the jelly and expanding his business, he won't budge and still insists on selling his jelly directly through his shop, saying that he would never do anything that would undermine the level of quality or service. Give this extremely popular, special jelly as a gift to someone you love, or get some as a treat for yourself.
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Nama Jelly has made Sugiyama Fruit famous nationwide. The store offers an extensive range, from classics to seasonal varieties.
Premium fruits for giving as gifts adorn the shelves.
Address 2-4-3 Yoshiwara, Fuji City, Shizuoka
Phone +81-545-52-1458 (English and Chinese available)
Opening hours 9:00 a.m. to 5:00 p.m.
Holidays Unscheduled holidays
* Please inquire for details.
Price Nama Jelly (all varieties) Market price
* Please inquire for details.
Access Take the Fujikyu Shizuoka Bus from "Shin-Fuji Station" of JR Tokaido Shinkansen for approx. 7 minutes and alight at "Fuji Eki Minami-guchi". Walk to JR "Fuji Station" and take the JR Tokaido Main Line for approx. 5 minutes. Alight at "Yoshiwara Station". Take the Gakunan Electric Train for approx. 5 minutes, alight at "Yoshiwara Honcho Station", and walk for approx. 8 minutes.

updated on Sep 30, 2019

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